Spring into Ownership Event Takeaways

Here are the Top 10 Success Secrets from PINK’s sold-out “Spring into Ownership” event, sponsored by Porsche, Microsoft, Southern Company, FedEx, Jackson Lewis and B98.5. CNN’s Director of Network Booking, Maria Ebrahimji asks the questions to women owners of multi-million businesses who flew in from across the USA to be on the PINK panel.

Success secrets:

1. “Ask for help. Ask for what you want.” – McGhee Williams-Ossee, CEO, owner, Burrell Communications Group; a $200 Million ad agency.

2. “You’ll find the money if you have passion, a great idea and a support network.” – Susan Nethero, owner, Intimacy; $39 Million in annual revenue.

3. “Stay on the cutting edge of innovation. Then you’ll keep your customers.” – Mei Xu, owner Chesapeake Bay Candle and Blissliving Home, a $60 million company.

4. “Think outside the shoebox.” – Taryn Rose, founder Taryn Rose Shoes; sold her company and now is back and expanding product lines.

5. “They’ll tell you, ‘You’re crazy.’ Use that to your advantage.”

6. “Show how your product or service will enhance your customers life.”

7. “Get a female banker. She’ll understand that your customers really will spend $300 on a pair of shoes.”

8. “Reduce your overhead. Use Skype. Little things add up.”

9. “Luck and timing help.”

10. “You don’t have to be great to start. You have to start to be great.”

By Cynthia Good

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